Morrisons has unveiled its new food box and recipe kit designed to feed a family of four for £30.
The boxes, which cost £28.50 (a five per cent discount) if you sign up for a subscription, contain a mixture of cupboard staples and fresh produce to make five meals - coming in at £1.50 per portion.
Available across the UK with free delivery, they come with full retail-sized packs of ingredients, unlike rival trendy meal kit makers such as HelloFresh.
Its easy to follow recipe cards include family favourites such as spaghetti and meatballs, chilli con carne and a Veggie Curry.
There are also a couple of hearty winter meals such as a cheesy leek and mushroom pie and a warming sausage and butter bean bake.
The supermarket says the tasty dishes take the 'planning and hassle' out of preparing family meals from scratch during the week, helping make mealtimes a more social, relaxed experience.
The offering is less than half the price of market leaders Hello Fresh, whose meals start at £3.25 per person; Gousto, costing from £2.98 per serving; and Mindful chef, priced at £6 per portion.
And the fact the Morrisons boxes come with full retail-sized packs of ingredients means customers are likely to have ingredients left over at the end of the week - which they can use to cook additional meals.
Morrisons' Family of Four Everyday box ingredients
Morrisons Market Street British Minced Beef 12% Fat 500g Morrisons The Best Thick Pork Sausages 400g x 2 Pilgrims Choice Mature Cheddar 350g Morrisons Puff Pastry 375g Morrisons Trimmed Leeks 500g Morrisons Chestnut Mushrooms 250g Loose Garlic Morrisons Baby Plum Tomatoes 250g Morrisons Maris Piper Potatoes 2.5kg Morrisons Brown Onions 1kg
Morrisons Salad Peppers Morrisons Red Kidney Beans 390g Morrisons Basil 16g
Morrisons Parsley 11g Morrisons Thyme 16g Morrisons Courgettes 3 pack 240g Morrisons Spaghetti 500g Morrisons Easy Cook Long Grain Rice 500g Morrisons Butter Beans In Water 400g Morrisons Chopped Tomatoes 400g Morrisons Vegetable Stock Cubes 12's 120g
Eat Fresh Chilli Powder 5g
Morrisons Canned Reduced Fat Coconut Milk 400ml
Morrisons Medium Curry Powder 90g
Morrisons Bunched Coriander 100g
Morrisons also has a range of additional 'everyday' boxes, including a sports nutrition box (£21), a cupboard essentials box (£20), a Veganuary option (£25), meat and vegetarian essentials boxes (both £35), a selection of fruit (£16), alcohol boxes and an 'ultimate cleaning bundle' priced at £35.
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We often have fresh fruit to finish a meal with some cheese and biscuits (and a glass of port).
I am sure that WE could come up with a complete set of meals (breakfast, lunch (2 courses), tea and dinner (3 course) with some snacks and drinks BUT excluding alcohol) for a very reasonable price. Under £30 for a family of 4 for 7 days. Possibly. BUT that would be averaging £1 per person per day for everything. I suppose it might depend on Lidl's weekend offers and Aldi's Super 6.